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Communication
Design Collective

Wildgehege Moritzburg

On behalf ofStaatsbetrieb Sachsenforst
Period2020-21
RealizationScheinWelt, Leipzig

 

  • Design
  • Editing
  • Structural implementation

Marten, red fox, wolf and deer - over 30 animal species live in the Moritzburg game reserve. We get the task to illustrate the mascot Martin the marten and selected animals. We also design enclosure signs. brochure and web content new. Our approach: rethink the old, dare the new! We decide to create individual texts for each communication channel. The website and brochure feature facts and profiles in varying degrees of detail, while the animals on the enclosure signs joyfully talk about their lives in a first-person perspective. The new signs blend in with the existing look of the wildlife enclosure. We also supply the matching sign stands. We design the brochure in a child- and family-friendly way with illustrations and playful elements, such as the game preserve rally.

"From the first idea to the finished project a successful cooperation full of creativity, determination and young thinking - inspiring for both sides and ingenious results for Sachsenforst and the visitors of the Moritzburg Game Reserve!"

Stefanie Blaß, Environmental Education / Forest Education Officer, Moritzburg Game Reserve

Direct contact for Scenography & Print

Torsten Schaumburg

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